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If I tell you that...
WORDS
are THE SOUL of
ADVERTISING!

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​

I'm a Creative Copywriter

and I'm convinced that in Advertising...

Words are worth than a thousand images! 

That's why I write and rewrite without fear of blank paper.

I devolp concept that communicate messages clearly.

I devise creative strategies that adapt to each client.

​

I'm passionate about words that create powerful ideas.

and, above all, I believe in the magic of Copywriting.

You can call me Denis,

just copy or a man of words. 

I write, therefore I exist! 

Copiando

PORTFOLIO

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Corporate Communication 

Writing articles, news, and copies for the brand's official website and social media profiles, as well as creating content for official videos, focuses on international events, launches of new electric car models, and the external and internal impact of the company's actions.

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Copywriting & Content Creation

Pioneramente 

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 A visual history through a mapping that highlights the values of Moritz brand aimed at users with a pioneering attitude with the aim of transmitting the essence of the brand that makes it the authentic beer of Barcelona since 1856.

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Conceptualization. Campaign idea. Content writing.

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A different
 STORY

Campaign based on storytelling to communicate the philosophy of Estrella Galicia in order to reach people as a quality beer and what they like the most.

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Conceptualization. Campaign idea. Storytelling.

freedom is SEXY

Awareness campaign to change

the perception in our culture and encourage women to flaunt how attractive it is to show hair all over

the body.

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Conceptualization. Campaign idea. Copywriting.

PHILOSOPHY
ESSENTIAL

Minimalist campaign to strongly position the values of the Japanese brand MUJI in the minds of Spanish consumers.

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Conceptualization. Campaign idea. Copywriting.

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CONSCIOUS
PLEASURE

Awareness campaign aimed at Spanish adolescents for the prevention of AIDS through decision-making power in their

daily actions.

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Conceptualization. Campaign idea. Copywriting.

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How to drink
a Campari

Visual campaign that justifies the importance of having an aperitif

always with style.

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Conceptualization. Campaign idea. Copywriting.

#BeAnartist

Etnia Barcelona campaign to reformulate its brand manifesto
with a new approach aimed at all dreamers. Be a Dreamer.

 

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Conceptualization. Campaign idea. Copywriting.

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A nocturnal
pleasure

SPOT for the relaunch of Oreo cereals with an adult-oriented approach through nighttime pleasure.

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Conceptualization. Campaign idea. Copywriting.

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HAVUELING

Digital campaign to promote cheap Vueling flights to scary destinations on Halloween.

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Conceptualization. Campaign idea. Copywriting.

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I start
on Monday. 

Decathlon manifesto through a campaign to encourage people to practice sports every day, highlighting that the most important thing is not when, but the moment to start.

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Conceptualization. Campaign idea. Copywriting.

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Let's make love.

Radio spot for the Durex Valentine's Day campaign, encouraging couples to enjoy this day differently, it means making love because is the best gift.

DUREX - PACK LOVE
00:0000:00
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Conceptualization. Campaign idea. Script. Locution.

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Your Jack always with you.

Radio spot for the launch of Jack Daniels Honey, highlighting the concept of the flavor of always now with a touch of sweetness.

Jack Daniels - Jack Daniels Honey
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Conceptualization. Campaign idea. Script. Locution.

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The kiss.

Campaign for radio and TV with the concept of the kiss as a human expression, capable of communicating, focused on the value of the kiss and the diversity it encompasses in today's society.

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Conceptualization. Campaign idea. Script. Locution.

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